Settings Reference

Playback policy

Chooses how empty time and overbooking are treated: Adhere frequency, Exact frequency with overbooking, Exceed frequency, Decrease frequency, Ignore frequency, or a fully manual playlist.

Full-block policies require fillers; the policy decides whether overbooking drops campaigns or slows everyone down.

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Block duration

Sets the rhythm unit of the playlist; frequencies and starting blocks are counted in these blocks.

Periods harmonious with the block keep the loop short and distribution clean.

unset (avoid)

Frequency

How often the campaign plays; determines plays per block, including fractional frequencies.

Awkward fractions of the block lengthen the loop. Under overbooking, the effective frequency depends on the policy.

required

Starting block

For campaigns playing less than once per block: which block the campaign appears in.

Only meaningful when period > block. Valid range 1..blocks-per-period; larger values wrap around. Yields to even distribution when the target block is overloaded.

1

Try not to lower frequency

Exempts the campaign from proportional slow-down under overbooking.

Only relevant under graceful-degradation policies. Costs spacing quality; capped at half the block across all exempted campaigns.

off

Separation categories

Keeps campaigns sharing a category from ever playing back to back; spreads the category evenly (best effort).

Applies to fillers too. Category spread ranks below even distribution and starting blocks.

none

Activity windows

Calendar intervals when the campaign is on air; several windows express a flighted schedule.

Hard outer boundary for all its groups and ads.

required (at least one)

Ad groups

Sets of ads that take turns from appearance to appearance.

One group plays per appearance; rotation follows the order you arrange groups in.

one implicit group per ad

Rotation position

The group’s place in the rotation cycle — group 1 plays first.

Showing all G groups takes G appearances of the campaign.

listing order

Layout

Distributed — ads spread evenly within the appearance; glued ("stick ads together") — ads play back to back as one spot.

Glued footprint = sum of ad lengths; affects block capacity accounting.

distributed

Activity windows

Calendar intervals when this group participates in rotation.

Clipped by the campaign windows; empty = inherits the campaign.

inherit

Ad composition

Which ads the group carries; different footprints across groups are allowed.

Different footprints make block lengths vary slightly; capacity uses the average footprint.

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Creative

The content the ad displays.

One creative may back several format variants (resolution, orientation) — the ad stays a single planning unit.

required

Duration

Length of the ad; determines the spot length.

The quantization step of spacing quality — see Planning Quality.

from the creative

Order within group

Playback sequence (glued) or placement priority (distributed).

First listed plays first.

listing order

Activity windows

Calendar intervals when this ad may play.

Intersected with group and campaign windows; empty intersection = never plays.

inherit

Display mode

At least once — at least once per block; only once — exactly once; as needed — only tops up the remainder, possibly zero.

At least once is guaranteed under graceful-degradation policies; otherwise best effort. Fillers are dropped first under strict policies.

as needed

Display order

Anywhere — any position in the block; after an ad — immediately after a commercial spot.

After an ad produces the "commercial, filler" alternation.

anywhere