Technical Requirements
Technical requirements are what an organization publishes about the creatives it will accept.
They are free text. An organization writes them in a rich-text editor, optionally attaches PDF documents, and demand partners read them as prose. The platform does not compare a creative against the text; the people who review creatives apply it.
This section is for the employees of a screen operator’s organization who write and publish that text — owner, admin and manager — and for anyone planning a workflow around it. Every employee role can read what has been published, including viewer.
Two surfaces, held separately
There are two places to publish technical requirements, and they are separate.
| Surface | What it holds | Who reads it |
|---|---|---|
Organization technical requirements |
One rich-text note for the whole organization, plus up to ten attached PDF documents. |
The organization’s own employees, and any demand partner that asks for them over the platform’s own SSP protocol or through the automated guaranteed integration. |
Face technical requirements |
One rich-text note attached to a single face. No documents. |
The organization’s own employees, the platform operator, and demand partners buying through the automated guaranteed path. |
Publishing requirements covers who can edit each one and exactly which request carries it to a partner.
The two surfaces are independent
Saving the organization note leaves every face note untouched, and saving a face note leaves the organization note untouched. Neither acts as a default for the other. A partner asking for the organization note receives that note and its documents, and a partner reading the automated guaranteed inventory feed receives the per-face note. Keeping the two consistent is editorial work.
What the platform does carry in structured form
A face’s own attributes are structured values that reach demand partners with the inventory feed: pixel width and height, aspect ratio, and the minimum and maximum play duration recorded on the face.
Those values are properties of the face, maintained with the rest of the face record. See Inventory for what they mean and where they come from.
The one automatic check that compares a creative against the inventory it will run on reads the aspect ratio among them.
Section contents
| Page | What it covers |
|---|---|
Writing the text, attaching PDF documents, the document quotas, and who can see each surface |
|
Who applies the requirements, the one automatic check, and what changing the text does to work already approved |
Related pages
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Creative approval — the review step where a person applies these requirements
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Inventory — faces, screens, and the attributes a face carries