Printed pricing
Printed proposals price advertising by daily rates and sale rules applied to physical surfaces over a placement period. This page covers how the price is determined for a printed placement.
For the overall proposal model, see proposals. For discounts and caps, see discounts and limits.
How pricing works
Each printed display is priced from its assigned price list. The price list defines a cost per unit of measure and a sale rule that determines how the cost accumulates over the placement period.
The price depends on the sale rule and the length of the placement period.
Sale rules
| Sale rule | How cost is calculated |
|---|---|
Per day |
Cost per day, multiplied by the number of days in the placement period. |
Per week |
Cost per week, prorated for partial weeks at the boundaries. |
Per month |
Cost per month, prorated for partial months. The proration accounts for varying month lengths (28, 29, 30, or 31 days). |
Per year |
Cost per year, prorated for partial years. |
Per unit |
Cost per unit (face or slot). |
Fixed price |
A flat amount for the placement, regardless of period length. |
Custom |
An administrator-defined rate. |
Minimum placement period
A printed price list can define a minimum placement period in days. The value is informational: proposals with shorter periods can still be created.
Per-item cost and discount
Each surface row in the proposal carries:
-
Cost for period — the calculated cost before any discount.
-
Discount — a percentage reduction, initially set by the automatic quantity discount from the price list (if one qualifies) and adjustable by the user.
-
Cost with discount — the after-discount amount.
Editing the cost recalculates the discount; editing the discount recalculates the cost.
The system does not recompute the price from the price list when the proposal is saved. The values the user sees and edits are what get persisted.
Bulk price and discount operations
The same bulk operations available for digital proposals apply to printed proposals:
-
Update Prices — apply a single cost to selected rows or the entire period.
-
Set Discounts — apply a single discount percentage to all rows.
See digital pricing for details on the bulk operations.
Custom price-list surcharges
Custom (non-default) price list types contribute additional cost lines to each surface, the same way they do for digital proposals. Custom surcharges do not receive a discount.
Occupancy
Printed occupancy is slot-based. Each printed display has a defined number of advertising slots; a proposal’s placement occupies one or more of those slots for the period. Saturation is the ratio of busy slots to total slots.
See availability and saturation for the full occupancy model.