Inventory
CityScreen Deals manages two kinds of advertising displays: digital screens and printed surfaces. Both share a common set of fields — name, address, geographic coordinates, dimensions, format, installation kind, and state — and differ in how capacity is expressed and how pricing works.
Digital and printed displays
A digital display is a screen whose content is managed by CityScreen Play. Capacity is expressed as playback slots within operating hours; pricing follows the digital model (frequency, duration, blocks).
A printed display is a physical surface — a billboard, poster panel, or similar structure. Capacity is expressed as bookable faces; pricing follows the printed model (daily rates, sale rules).
Both types appear in the inventory list, on the map, and in the saturation timeline. The inventory list can be filtered by type so you can work with digital and printed displays separately.
Digital displays and printed displays cover each type’s fields in detail.
Shared fields
Every display — digital or printed — carries these fields:
- Name
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A display name chosen by the organization.
- GID
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A secondary identifier. Organizations use the GID to store their internal asset code, billboard number, or any other reference.
- Address and coordinates
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The street address and geographic location used for map placement and proximity search.
- Dimensions (width and height)
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The physical size of the display surface.
- Format
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A free-text label that classifies the display. Format is configured per organization; for digital displays it can be auto-detected from the aspect ratio.
Formats covers the format system.
- Installation kind
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Describes how the display is physically deployed. Three values: static (a fixed structure), mobile (transportable), or route-based (attached to a vehicle that follows a route).
In this context, "static" means that the display is physically stationary. See terminology for the full disambiguation. - State
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Every display is in one of three states: active, inactive, or archived. Only active displays appear in the inventory picker when building a proposal. Inactive and archived displays remain in the inventory list for reference but cannot be added to new proposals.
- Criteria
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Classification labels applied to a display for filtering and segmentation. Criteria are shared across deals, customers, and inventory items; the administrator defines which criteria are available.
Criteria covers setup and usage.
- Custom fields
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An administrator can define additional fields on the digital or printed display entity type using the entity system. These fields appear alongside the built-in ones and can hold strings, numbers, dates, links, or other value types.
Data types covers the available field types.
- OTS and GRP
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Opportunity-to-see and gross rating point values for the display, entered by your organization.
Faces
A face is one advertising surface on a display. The interface sometimes labels this field "side"; this documentation uses "face" throughout, following the industry glossary.
For printed displays, faces are independently bookable. A printed display can have multiple faces — for example, a two-sided billboard has two faces, each sold separately.
A digital screen has one display surface; its bookable capacity comes from the number of playback slots within operating hours.
Organization of inventory
Displays form a single list.
To organize and filter inventory, use:
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Criteria — classification labels that can be applied to any display and used as filters.
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Employee group assignment — controls which employees can see or manage which displays, governed by the permission model.
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Format — a per-organization label that groups displays by physical type.
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Map and nearby places — in the inventory picker of a proposal, the list can be limited to the part of the map on screen or to the displays near chosen places.
Criteria, roles and permissions, the inventory map, and nearby places cover these mechanisms.
Section contents
| Page | What it covers |
|---|---|
Field reference for digital screens, operating schedule, CS Play sync |
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Field reference for printed surfaces, faces, display mechanism types |
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The per-organization format label and how digital format is auto-detected |
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Placing pins, the map of the inventory picker, display cards |
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Keeping or leaving out displays by the places around them, starting from a brief |
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The saturation timeline, what counts toward occupancy, and exports |
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Three public-link mechanisms for sharing inventory with people who do not have an account |
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Uploading site photos, comparing against creatives, sharing, and deleting |